With prices continuing to put pressure on consumers, it is no surprise that personal finances are the #1 concern to retail and CPG shoppers over the coming months. Overall, consumers are concerned about inflation and rising costs of products & services, however gifting during the holidays stays a tradition that people want to uphold.
Watch "Check Your Retail Pulse: Connecting with Consumers this Holiday Season" an AdAge X Nativo webinar, on demand now to learn:
Empower Your Brand by Celebrating Black History Month
Read More
Curated Deals: Black History Month Package
As commerce media and influencer marketing converge, new opportunities for advertisers to drive meaningful connections are created
Read More
What Is the Role of Influencer Marketing in Commerce Media?
As data privacy laws and regulations have reshaped the digital advertising landscape, commerce media has emerged as a resilient and adaptable model
Read More
How Do Data Privacy Laws and Regulations Affect Commerce Media?